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December 22, 2004, 8.29am • 13 comments » • 3,334 Views
The Long Tail wags on - as blog and book
When I read Wired editor Chris Anderson’s piece The Long Tail in the magazine last month, it seemed like just another typically insightful article lifting the curtain on a new economic model, some great writing that pulled together strands of a phenomenon so obvious you didn’t know it (the perpetual breadth of a large catalogue makes the centre smaller and the margins prevalent).
But now Anderson has launched a weblog spinning out of that one piece. It’s funny, because I had thought of the article when I read Dan Pescovitz’s piece on BoingBoing about the way in which The Da Vinci Code is resurrecting a 25-year-old plagarism complaint.
Anderson is busy writing a book version of The Long Tail in a reported US£500,000 deal. But he’s not the first to use a blog to support a book - see Matthew Yeomans’ Petropulse to support his book Oil and Dan Gillmor’s We The Media weblog for his book of the same name.
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