June 14, 2005, 12.22pm 1 comment » • 916 Views

“Spray-On Mud Makes a Splash” makes a splash

Wired News published Spray-On Mud Makes a Splash (here via Lycos), my story about how a Shropshire company is bottling local mud for urban 4×4 drivers keen to give their vehicle a whiff of the outback - some folk want to use the squirty dirt to break the law.

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mud_indiestory.png mud_indieleader.png

A couple of days after being published on Friday, the story was picked up by BBC News and London’s Evening Standard. It’s also a front-page story in today’s Guardian (UK) and on GuardianUnlimited, and is in today’s Daily Mail (UK), Independent (UK), Independent (SA), The Scotsman and New Zealand Herald. It’s mentioned a second time on BBC News in in a newspaper review.

The story was also BoingBoinged. The company behind the product has started a page tracking the media coverage.

Edit: Cox news service filed a version, appearing here in Arizona and here in Florida.

People are also talking about it on their blogs. Some Technorati searches show those people:-

1 comment on ““Spray-On Mud Makes a Splash” makes a splash”

Gravatar for Matty

Matty
June 24, 2005, at 7.18pm    

Matty said,

To those loosers out there who have the desire to buy this “spray on mud”… DON’T BUY A F**KING SUV! YOU DON’T DESERVE IT. PERIOD! And do not drive that F**KING SUV or Hummer from point A to point B just to buy McDonald. You mother F**KERS!

As for obscuring the license plates… You F**K. Matty hopes this spray on mud will be so corrosive that it will melt you F**KING SUV to oblivion! Get off the road, you maniac!

The gospel according to Matty

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